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— PROJECT NAME

Metaphors for Hallmark


— ROLE

Health-Tech campaign: 

digital & owned mediaI


‘Metaphors’ reframed hospital staffing challenges through visual metaphors and 100% AI-driven execution – delivering impact well beyond its limited budget.

In a Pickle

Between A Rock and a Hard Place

HEALTH CARE CAMPAIGN // COMMERCIAL

BRAND STORY // PR, OWNED MEDIA, SOCIAL

HEALTH CARE // PR, OWNED MEDIA

HEALTH CARE WORKFORCE MANAGEMENT // #AI

BRAND STORY // PR // OWNED MEDIA

PRODUCT CAMPAIGN // BROADCAST

BRAND MOOD // PR, OWNED MEDIA

PRODUCT CAMPAIGN // BROADCAST

FESTIVAL SHORT // CHOREOGRAPHY, FINE ART

TEASER ANNOUNCEMENT // PR, OWNED MEDIA

PROMO // #RHYTHMIC TYPOGRAPHY

BTS: PR, CLIENT PROSPECTUS